January 2025 30A Real Estate Market Update

The 30A real estate market started 2025 with notable shifts in sales activity, pricing, and inventory. By comparing January 2025 to January 2024, we can better understand how the market has changed over the past year and what these trends could mean for buyers and sellers in the coming months.

Let’s take a closer look at the latest numbers and key takeaways.

January 2025 vs. January 2024: Key Market Stats

Here’s how the 30A single-family home market performed year-over-year:

• Homes Sold: 69 homes closed in January 2025, up 6.1% from 65 sales in January 2024.
• Average Sold Price: $2,243,379, down 4.72% from $2,354,662 last year.
• Average Price Per Square Foot: $711/sqft, down 12% from $808/sqft in January 2024.
• List-to-Sold Price Ratio: Homes sold at 93.18% of the listing price, a slight decrease from 93.67% last year.
• Days on Market (DOM): Homes took an average of 97 days to sell, up 18.3% from 82 days in 2024.

Current Market Conditions (As of January 31, 2025)

• Active Listings: 779 homes were on the market at the end of January, up 13.6% from 686 in January 2024.
• Average List Price: $2,683,346, down 11.1% from $3,020,000 last year.
• Pending Sales: 111 single-family homes went under contract in January 2025.
• Pending Sales Average List Price: $2,505,928, with an average price per square foot of $725 and an average of 101 days on market before going under contract.

Key Market Trends & Insights

1. Home Prices Have Declined Year Over Year

Unlike the appreciation seen in previous years, January 2025 saw a slight decline in both the average sold price (-4.72%) and price per square foot (-12%) compared to last year. This suggests that buyers may be gaining more negotiating power, and sellers need to be mindful of pricing strategies.

2. Homes Are Taking Longer to Sell

With days on market rising (+18.3%), homes are sitting longer before selling. This increase could indicate a more balanced market where buyers are being more selective, taking their time, and negotiating harder before making offers.

3. Inventory Has Increased Significantly

There were 13.6% more active listings at the end of January 2025 compared to the same time last year. More inventory typically gives buyers more options and can contribute to longer selling times. However, it also means that sellers may need to price competitively and ensure their property stands out to attract offers.

4. Pending Sales Show Mixed Signals

The number of pending sales (111 homes) indicates steady demand, but the average list price of pending homes ($2,505,928) is lower than the average list price of active homes ($2,683,346). This suggests that the key factor leading to contracts is pricing! You must be strategic as a seller in today's market to draw the attention of more selective buyers. 

What This Means for Buyers and Sellers

For Buyers:

• More inventory means more options and better negotiating power than last year.
• With prices softening, now may be a good time to secure a property before competition increases in the spring.
• Properties are staying on the market longer, meaning you don’t have to rush, but well-priced homes still move quickly.

For Sellers:

• Pricing is key. With the average sold price down, overpricing a home could lead to longer market times and price reductions.
• More competition means that staging, marketing, and pricing correctly are more important than ever.
• Homes are still selling, but patience may be required as the average time on market has increased.

Looking Ahead: What to Watch in February

• Will buyers take advantage of lower prices, increasing demand?
• Will sellers adjust their pricing strategies to match the shifting market?
• Will more homes go under contract as we approach the busier spring season?

With spring just around the corner, the next few months will be critical in shaping how the 30A real estate market moves in 2025. If you’re thinking about buying or selling, let’s talk about the best strategy for your goals.